Project Overview

This two weeks sprint split the work with each team member taking on the bulk of the work for one week.

Communication was mostly asynchronous but included slack messaging, and video conferencing. A Kanban board was created to keep the group on task during the sprint.

The Team

A data analyst and myself

My Role

UX/UI Designer

The Problem

Most people are unaware of what carbon offsets are, how they are used, and whether they have a real impact on mitigating climate change.

The Opportunity

To analyze and visualize carbon offset data in a way that is accessible and understandable for the general public. We will know we have solved this when a user understands carbon offsets and how carbon offsets are used around the world.

Project Roadmap

Final Deliverable

The Carbon Offset educational dashboard teaches users;

- The voluntary carbon offset market

- How these carbon offsets are used around the world

- The effectiveness of carbon offset in mitigating carbon emissions

Research and Analysis

Research Subjects

Data Visualization

The group was given a large data set of data changing over time. I needed to understand the best methods of translating large data into comprehensible visuals.

Takeaways;

  • Always provide context for the data

  • Explain and highlight important data points

  • Keep it simple

  • Know your audience and what they hope to learn and accomplish from the graph

Dashboard Design

The project was always meant to be a dashboard so I looked into common design patterns of dashboards.

Takeaways;

  • Dashboards reside on a single screen

  • Make optimal use of the space given for data

  • Summarize data at top of the page

  • Show the meaning of data through labels

  • Start with a high-level overview and then provide paths to increase the level of granularity

The Voluntary Carbon Offset Market

The subject of carbon offsets has many opposing viewpoints.

Takeaways;

  • The Voluntary Carbon Offset Market is not regulated

  • no one knows how effective offsets are in mitigating climate change

Data Analysis

Coinciding with my background research, the data analyst was using Tableau to make an analytics report out of the data given. We identified the key pieces of information from the report including;

  • Background history of carbon offsets

  • Difference between carbon credits, carbon offsets, credits issued, credits retired, and credits remaining

  • The different types of carbon offset projects (by category) within continents and individual countries

We also discussed ways in which to improve the clarity of the graphs as the design of the dashboard was underway.

Ideation

Rapid Sketching

After compiling all of the insights taken from the research I started making desktop sketches, the dashboard's native platform, and then moved on to mobile.

The idea was to sketch as many different ideas as possible as quickly as possible to give me many different design options to pull from.

Prototyping

Desktop

I kept the educational value, simplicity, and clarity in mind while building the initial desktop prototype.

Homepage

Final Design & Rationale

  1. Navigation: A side navigation bar is a standard dashboard design. Separating the data by continent teaches the user how carbon offsets are used around the world.

  2. Carbon Offset Summary: To maintain educational value the top-of-page summary;

    • Breaks down the research into bite-sized breadcrumbs creating a story explaining carbon offsets to the user

    • Provide a brief explanation of each graph and its significance

  3. Individual Graphs: The graphs themselves could be enlarged offering the user a closer view of individual data points for better readability. Hover states magnify data points.

Continent Page

  1. Side Navigation Bar

  2. Continent Data Summary: Major stats for each continent were placed on cards at the top of the page, summarizing the data shown below. Users are given a snapshot of the raw numbers in bold before seeing the data visualized below.

  3. Individual Graphs

Mobile Prototype

Hamburger Menu

The hamburger menu is standard for menu’s with more than five options.

The carbon offset factoids were moved to their own separate section of the app because of space constraints.

Carbon Offset Summary

One graph/card per screen and subheaders within each continent to display the different graph options. I didn't want to overload the user with multiple graphs on such a small screen that the user would need to scroll through.

Continent Page

High-Fidelity Screens

Reflections

What I Learned

  • This was my first design sprint so more effort was put into making quick decisions and compromising elements that didn't serve the end project goals

  • I learned about asynchronous communication with my partner and how to communicate across timezones and different schedules

Future Steps

Leaning more into the educational aspect of the platform through

  • Researching more educational apps

  • Making the dashboard itself more interactive

  • Research carbon offsets further to get a fuller picture of the subject matter to teach to the users

  • Completing multiple user tests, to garner more insights about how the app functions

  • Add more screens to the dashboard itself that improve its educational value

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